As pet parents continue to treat their pets as members of the family, they will pay more attention to the quality of pet food when purchasing pet food, shifting the value of human food to pet food packaging. Because, today for you to take stock of pet food packaging 4 trends.
Sustainable development of packaging
With the global emphasis on environmental protection, sustainable development has become one of the development directions of pet food packaging. Surveys show that today's young people are generally willing to pay for eco-friendly products.
Using intelligent design and material selection, there are several ways to reduce the environmental impact of packaging, such as finding lightweight packages that typically use less material. Also, ensure that these materials come from renewable and sustainable sources, such as cardboard from responsibly managed forests or plastics from plants such as sugar cane.
Another important sustainability aspect of packaging is its ability to protect food, extend its shelf life and prevent unnecessary waste. Choose a package that prevents exposure to light and oxygen to protect the taste, color, odor, and nutritional value of the product. A good example is sterile and boiled cartons, which extend shelf life without preservatives or refrigeration.
The European Pet Food Packaging Scheme offers a solution for bag recycling. Pet owners can drop off used pet food packaging at designated public drop-off points across the country, or directly to the sponsor company for recycling. Once collected in packets, they will be sorted, cleaned and shredded. Any food scraps are composted and packaging materials are converted into small plastic pellets that can be turned into useful plastic items such as park benches, furniture, fence posts or construction applications.
High-end packaging
In the heart of many young people, pets are not only animals, but also family members. So pet owners want safer, higher-end food for their pets, and they're willing to pay more for it. Pet food brands can seize this opportunity to meet the psychological needs of different pet families from the individual needs of pets and pet owners. At the same time, the application of environmental protection elements in packaging manufacturing is strengthened to meet consumers' pursuit of different lifestyles.
In the pet food market, there are many different kinds and brands of pet food. In order to attract consumers, the packaging of pet food develops towards higher-end patterns and more eye-catching colors. Whether it's in formats such as mailbags and four-seal bags, prominent graphics or unique finish and printing techniques, brands are looking for creative "pop" on shelves.
Compelling graphics, high-quality printing technology, and unique material finishes all demonstrate to consumers that they are buying a quality product. Popular surfaces that can elevate buying options, such as paper sense varnish, soft finish matte, high gloss or speckled registered varnish, provide visual and tactile experiences for consumers, providing brand owners with additional opportunities to stand out in a retail environment.
Small size packaging and multi-function packaging
In people's impression, pet food is often a big package, because the big package is convenient and affordable, more suitable for the consumer with more pets at home. But recent research has found that pet food options, such as small bags or multiple bags, are being added to make packaging easier for consumers.
Cat food dog food pet food, is also a kind of food, small size packaging is easier to keep fresh, especially cat food packaging, can not be too big, cat feed small, for the health of the cat owner, many pet owners are willing to buy small package of cat food.
In addition, pet food, such as cat food dog food now, breed is very much, various forms, so, cat food dog food pet food packaging is certainly more species, the better, this means that the product category will increase a lot, for the vast number of pet food companies, the low cost of the bag can be very convenient for differentiating product positioning, access to greater profits.
Pet food in small package is safer. Food in large size package is prone to damp and other problems caused by improper preservation after opening. Small size package is more convenient and safer.
Multi-bag packaging has been gaining prominence in the pet food category in recent years. The Pedigree brand, for example, offers 18 multi-pack gravy Pedigree Choice Cuts, varieties that include beef, noodle and vegetable sauces, as well as grilled chicken flavoured sauces. Multifunctional packaging is more targeted, more comprehensive nutrition for consumers, and more comfortable for pets to eat.
The proportion of aluminum foil bags increases
Based on materials, plastic is one of the most widely used materials used for packaging in various end-use industries. PVC, HDPE, PET, and other forms of plastics are widely used in the PET food packaging market. The material offers high barrier, cost effective, heat resistant and durable packaging options.
In recent years, plastic is still the main material of pet food packaging, with pure aluminum foil packaging developing the fastest.
Aluminum foil packaging bag it has a good barrier. Block air, block sunlight, block oil, block moisture, almost all substances can not penetrate; Aluminum foil packaging bag has good air tightness; Aluminum foil bags have excellent shading, but also has good resistance to oil and softness.
And pet food if it is in contact with the sun for a long time will cause its deterioration, need to minimize contact with the sun, and do not put it in a cool place, put for a period of time will deteriorate and mold. Aluminum foil bag has a good shading effect, can extend the shelf life of pet food, avoid spoilage, so cat food with aluminum foil bag is the best choice.
